barcamp san francisco

BarCamp SF: The Jive Live, or how to make money from great video content

Greg Narain and I had a long discussion with the Jive Live team at BarCamp San Francisco. They take high quality video of all sorts of live events, from art openings to the Pride Parade here in SF, and then post it to their website. In some ways they think of themselves as a daily video newspaper.

We talked about using blogs and RSS and existing video communities to spread their content everywhere, to get traffic going to their site. They currently host their own videos, and Greg and I were of the opinion that as soon as they actually got significant traffic, their video costs would start going through the rough. The difficulties of success when it comes to video content on the Internet today...

A large part of the discussion centered around what we all would and would not do on the Internet, including talking about who subscribes to RSS, uses tags, etc. As I have said time and again, feel free to ignore the small part of the population that uses these tools directly....just stick the functionality on to your site, and the structured nature of RSS, the tag glue, and the automated tools and aggregators that are in place will blast your content around the Internet, which has the net effect of raising your Google ranking, which is really how everyone finds stuff on the Internet today. RSS = higher search ranking, enough said.

Reverse Microformat-ing at BarCamp San Francisco

Arriving at BarCamp San Francisco

I just landed in San Francisco and took the BART directly to BarCamp San Francisco. I grabbed some coffee, some beer, and some North Beach pizza from the common areas, and then landed straight in an intense session about microformats.

Tantek and Chris Messina are trying to herd us cats in the room as we think about what "actions" we can do if there is lots of data that is microformat-enabled online.

I'm hearing lots of actions that at their base sound like publish and subscribe actions. But we're trying to stick at the UI layer -- one of Messina's stated goals was actions that are the same across sites for the same type of data. e.g. a Greasemonkey plugin that could do "add as contact" when given an hCard, no matter which site you are on.