B. Mann Consulting

Recall the rant I had on guest posting. I was recently looking at my GigaOm subscribtion again, and was preparing to get all pissy about not being able to subscribe just to Om Malik.

Except, of course, since they're using Wordpress and have actually set up separate authors, it's actually built in functionality.

So, if you want to read all posts by Om, just subscribe to this feed: http://gigaom.com/?feed=rss2&author=om-malik

I feel so much happier now that I can have Om delivered just for me. That's not to say that postings by Liz Gannes et al aren't good (quite the opposite, in fact). But in my mind, the mixing of author posts was diluting the "voice" that I heard from Om. Not having interacted with the other authors as much, it will take me more time to recognize their voice and style as belonging to a particular person. Otherwise, it's just news.

Um, can we stop with the guest posting already? If I wanted to subscribe to other people....I'd subscribe to them. We have a time honoured tradition of pointing to off-blog content...it's called a "link", or perhaps a "quote".

Want to have more than one "voice"? Great...there are lots of different systems that allow more than one person to blog.

And let me name names -- Scoble, Joi, and Om. Please, stop. Or have a separate, guest blog feed that I can *choose* to subscribe to.

Thanks for listening to the rant.