202212070000, December 7, 2022

collapsed:: true - [Take responsibility for Social Media](https://www.leidenmadtrics.nl/articles/take-responsibility-for-social-media), [Centre for Science and Technology Studies (CWTS)](https://www.cwts.nl/) at [Leiden University](https://www.universiteitleiden.nl/en) - > Perhaps the easiest to understand analogy is email: from a personal mail address like [[email protected]](mailto:[email protected]) you can reach anybody else, regardless of whether they have a Gmail address, a Hotmail address or another institutional mail address. - > We propose that institutions should step up and take responsibility and host their own servers. Institutions, like universities, research centres, newspapers, publishers, broadcast companies, ministries and NGOs, all have a role to play in shaping the discussion on social media, without any single institution being in control. - > Within the federated social media, accounts would be clearly associated with that domain name, for example [@[email protected]](https://social.cwts.nl/@vtraag), clearly establishing that these users belong to that institution. Institutions can limit users to staff members only and verify their identity, thus establishing a trusted presence. Users may benefit from the institutional connection, and as some have argued, this could establish an organisation as [a trustworthy brand](https://martinfowler.com/articles/your-org-run-mastodon.html), making Mastodon a more suitable platform for institutions than Twitter, [instead of less](https://blogs.lse.ac.uk/impactofsocialsciences/2022/11/10/academics-can-easily-leave-twitters-town-square-but-it-will-be-much-harder-for-their-institutions/). -
THINKCamp Demo Day 2022