Standard Site

An atproto Lexicon designed to act as an interface for any kind of longform writing. Any atproto native platforms can use it, and those with blogs off protocol can publish metadata as well as full content and be first class atproto network participants.

Bluesky has integrated support for Standard Site into their app, so that if you include a link to a Standard Site publication or document, you’ll get a rich, branded feed embed card. For many publishers, this is a good enough reason to do it.

Impromptu user research with @ianvanagas.bsky.social, me & @wesleyfinck.org:

Wes: so this is @standard.site (brings up home page, lots of protocol talk)

Me: like OGP & if you add it to @posthog.com blog you’ll get an awesome feed display & more people will click

Ian: sold on pretty + clicks

— Boris (@bmann.ca) June 25, 2026 at 7:35 PM